Legal

Privacy Policy

March 2026

General

movellefitness.com (referred to hereafter as Movelle, "we, "us", and/or "our") provides this Privacy Policy to describe how we collect, use, and share the information of individuals who visit our website movellefitness.com (hereafter referred to as the "website"). This policy further describes how we utilize any related services.

The Company knows that you care about how your information may be used or shared and we are committed to ensuring it is kept secure and used carefully and within the confines of the law. We comply with the with the General Data Protection Regulation (EU) 2016/679 ("GDPR"). This Privacy Policy is intended to comply with those laws.

Below you will find a summary of how and why we collect and use your data, who we share it with, and what we are doing to make sure your data is safe and secure.

Use and Treatment of Information

The Company informs the user that any information resulting from visiting its website or contracting its Products and Services will result in related Personal Data being included in an automated File duly registered in the General Register of the Data Protection as part of its automated processing system. For this end, you as the user express consent to such treatment.
The Company may use aggregated personal information (non-identifiable) to improve and adapt the service to the needs of the user. This statistical compilation of non-identifiable information may be used or provided to others for marketing purposes, advertising and research. The main goal of the Company in collecting personal information is to provide you, the user, with the most personalized experience possible. Information collected about you enables us to deliver content and advertising more relevant to you, and in turn a better service. Only the Company has access to the individual accounts. The Company may also do research on demographics, interests and behavior based on the information you provided during the registration process, on order forms, during a promotion, as well as information from our server log files or surveys. We do this to better understand and serve our users.

This research is compiled and analyzed in aggregate bases and the Company may share this aggregated data with advertisers, researchers and other businesses. From time to time, the Company may use your personal information to send you information about our products and services or other products and services that may be of interest to you. You can unsubscribe from this mailing list by emailing us at support@movellefitness.com. The Company is the sole owner of information collected on the service. We will not sell, share or rent this information to others in any way that varies from what we specified in this policy. The Company maintains appropriate safeguards to insure the security, integrity and privacy of Personal Data in its possession. However, as effective as these measures may be, no security system is impenetrable. We cannot guarantee the security of our database, nor can we guarantee that the information you provide will not be intercepted while being transmitted to us through the Internet.

AI Processing, Profiling and Automated Systems
The Company utilises artificial intelligence systems, machine learning models, and automated processing technologies, including third-party providers, to operate, enhance, and personalise the services. These systems may process Personal Data in order to analyse user behaviour, preferences, interactions, and usage patterns, and to generate recommendations, insights, and personalised content. Such processing may include automated profiling and continuous behavioural analysis.

By using the services, you acknowledge and expressly consent to the use of AI systems for these purposes, including the processing of your Personal Data by third-party AI providers acting on behalf of the Company under appropriate contractual and data protection safeguards.

AI Coach Memory and Contextual Processing
As part of the AI Coach functionality, the Company may implement systems designed to retain and utilise contextual "memory" in order to improve the relevance, continuity, and personalisation of user interactions. This may include the processing of information such as workout activity, hydration levels, mood tracking, weight history, onboarding data, and other relevant behavioural inputs. This contextual information allows the AI Coach to better understand user needs and deliver more accurate and personalised responses over time.

AI Conversation Storage, Retention and Summarisation
Interactions with the AI Coach may be recorded and stored for purposes including service functionality, contextual continuity, analytics, and system improvement. Such conversations may be retained for up to thirty (30) days, after which they may be deleted. Following deletion, the Company may retain summarised or derived versions of such conversations where necessary and legally permissible, in order to preserve contextual understanding for future interactions. These summaries do not contain full conversational logs but may include key behavioural or preference-based insights.

AI-Driven Profile Modifications and Personalisation
The AI Coach may generate recommendations or automatically apply adjustments to your user profile, including updates to workout plans, preferences, and tracked metrics such as mood or weight. These modifications are intended to improve personalisation and service quality. However, you acknowledge that such adjustments are generated through automated systems and may not always be accurate or appropriate. You retain the ability to review and modify your profile data where functionality is available, and you remain responsible for ensuring its accuracy.

Limitations of AI Context and Accuracy
While AI systems are designed to enhance user experience, the Company does not guarantee the accuracy, completeness, or reliability of any AI-generated outputs, memory data, or inferred insights. AI systems operate on probabilistic models and may generate outputs that are incomplete, outdated, or incorrect. You agree that reliance on such outputs is at your own discretion and risk.

AI-Specific Terms Acceptance
By using AI-enabled features of the services, you acknowledge that AI systems may produce outputs that are inaccurate, incomplete, biased, or unsuitable. You agree that such outputs are provided for informational purposes only and do not constitute professional advice of any kind. You further agree that you will not rely solely on AI-generated outputs for decision-making and accept full responsibility for verifying such outputs before use.

From time to time, the Company may use your personal information to send you information about our products and services or other products and services that may be of interest to you. You can unsubscribe from this mailing list by emailing us at support@movellefitness.com.

The Company is the sole owner of information collected on the service. We will not sell, share or rent this information to others in any way that varies from what we specified in this policy. The Company maintains appropriate safeguards to insure the security, integrity and privacy of Personal Data in its possession. However, as effective as these measures may be, no security system is impenetrable. We cannot guarantee the security of our database, nor can we guarantee that the information you provide will not be intercepted while being transmitted to us through the Internet.

Information We Collect

Information collected by the servers: For operational purposes and quality assurance, we take note of whether you use and, where appropriate, how you use the information and services we provide. For example, we record the service traffic patterns and store user access information, such as IP address, mobile device information, OS, browser, etc, on site files (logs). The Company’s servers automatically collect certain non-personal information, such as which pages each user visits and the domain name of the visitors. We use this information for various purposes including internal review, traffic evaluation or adjusting information to individual visitors. A statistical compilation of this non-personal information may also be used and provided to others for marketing purposes, advertising or research.

Use of cookies: Every user visiting the website might receive a single cookie. A cookie is a small file that websites write to the hard disk drive of your computer when you visit them. A cookie file can contain information such as the ID that the site uses to track the pages you’ve visited. A cookie cannot read data from the hard disk drive of your computer or read cookie files created by other sites. We use cookies to keep an account of the traffic patterns of users. When you register, we use a cookie to store a unique ID. We use this ID to anonymously identify you in our database and to track the pages that you visit on the service, to determine initial usage versus repeat usage and to help target advertisements based on user interests. Cookies can also help us make adjustments to fit your interests and preferences. Some of our business partners may use cookies on the service (for example, advertisers). However, we have no access or control over these cookies. If you have installed your browser so that you receive a warning before accepting cookies, you will receive a warning for each cookie. You may refuse cookies in your browser leaving them inactive. However, The Company requires cookies for access.

Personal information required by the Company in order to understand you and your needs: We primarily know you through the information you provide when you register to access the service. The Company requests that you provide personal information to enhance your experience on the service. During the registration process, the Company asks for your name, email address, your city and country. The more accurate the information you provide, the better we can design the service for your experience. We may also request other information, at other times, such as when you enter a contest or participate in a promotion or when ordering services from The Company. You can correct or change information in your profile. You can change this information at any time and as often as deemed necessary.

How We Share Your Information

The Company will not sell or rent to any Personal Data for money. The Company may share your personal information only when:
you authorize us to share this information, if at the time of registration, it was suggested to you in the data collection forms. Importantly, this is not a requirement to receive excellent service. This is completely optional,
we need to share this information to provide you a service you have requested,

you have been required by court order or law, or to protect the property rights or other rights of The Company. Your Personal Information may be shared with third parties, if we consider that this is necessary to prevent, investigate or take action regarding illegal activities, crime or a violation of the law or the terms and conditions governing our various services, the Company shares Personal Information to its partners, subsidiaries or affiliates that work with the Company or on behalf of the Company, under confidentiality agreements, who may use the Personal Information for marketing, advertising and research.

We may transfer your Personal Information if the Company or the service merge or consolidate with another company. If this takes place, you will be notified of such transfer before performing it. If you have given us your Personal Information, you give your express consent for the use and processing of your Personal Information as described above. For more information from our partners at Google please read their terms and conditions on data collection here

How We Protect Your Information

We have implemented commercially reasonable managerial and technical safeguards designed to protect your personal information from accidental loss or unauthorized access, use, alteration or disclosure. We cannot guarantee that unauthorized third parties may not breach these safeguards, at any time, and use your personal information improperly. We cannot guarantee the security of information transmitted to us over the Internet, and accept no liability for accidental disclosure of such information. You acknowledge that you provide your personal information at your own risk.

Data Subject rights

1 Right of Access by the Data Subject
You have the right to access your own Personal Data through the platform, as well as the right to request a copy of your personal data that is maintained and processed by our company.

2 Right of Rectification/Correction
You have the right to request the correction of any incomplete and / or inaccurate Personal Data we hold for you.

3 Right to Erasure/Deletion
You have the right to request the deletion of Personal Data, subject to certain exemptions under the regulations and the law.

4 Right to Object
You have the right to oppose the processing of your Personal Data at any time and for reasons related to a specific situation, unless there are compelling legitimate reasons for processing that override your interests, rights and freedoms.

5 Right to Restriction of Processing
You reserve the right to request the restriction of processing on your Personal Data, in certain circumstances, so that we may no longer process the specified Data until the restriction is lifted (for example, the data have been corrected).

6 Right to Data Portability
You have the right to request the transfer of your personal data, which you have provided to our company. These data will be given to you in a format that is structured, widely used and machine-readable and, in certain cases you may also have the right to request for us to send the Data to another organization, provided that such a transfer is technically feasible.

7 Right to Object and Automated Individual Decision-Making (Including Profiling)
You have the right to request that we do not make any decision, regarding you, solely on the basis of automated processing, including profiling, only in the case that this decision has legal or significant consequences on you.

8 Right to Appeal.
You have the right to appeal to us concerning any decision that we make regarding your privacy rights.

To make a rights request as described above, or for other questions regarding how we collect and use Personal Data, please contact us by sending an email to dpo@movellefitness.com.

Compromise of Personal Information

In the event that certain personal information is compromised as a result of a breach of security, where required by law, we will promptly notify the people whose personal information has been compromised, in accordance with the notification procedures set forth in this privacy policy, or as otherwise required by applicable law.

Choices Regarding Your Information

You have choices, outlined above under Data Subject Access Rights and depending on the particular jurisdiction in which you reside, which may include the ability to decline to accept how the information you provide will be used. In which case, we may not be able to provide you certain services..

Children’s Privacy

Protecting the privacy of children is especially important, and the Company recognizes that in some jurisdictions there are particular children’s privacy laws that apply, such as the U.S. Children’s Online Privacy Protection Act. The Company is not directed at children and does not knowingly collect or solicit personal information from anyone under the age of 18. If you are under 18, please do not send any personal information, including name, address, telephone or e-mail address. It is not allowed for anyone under the age of 18 to provide any personal information to the Company. In the event that we learn that we have personal information of someone under 18 without parental consent, we will terminate the account and delete all the personal information as quickly as possible. If you believe that we might have any information from anyone under 18, please contact Customer Support at dpo@movellefitness.com.

Links to other sites

We are not responsible for the practices employed by websites linked from our website/service or the information or contents contained therein. Please remember that when you use a link to go from the service to another website, our Privacy Policy is no longer valid. Your browsing on any other website, including those linked from the service is subject to that website’s own rules and its policies. Please read their rules and policies before proceeding.

Notifications

We may use the information you send to the website/service, or through the website/service, to send emails and other messages related to the website/service and your use of the same. We reserve the right to notify you via but not limited to email, fax, text messages or voice, written or printed notices, messages posted to your user account or notices published on movellefitness.com, as determined by the Company in its sole discretion. Notwithstanding the foregoing, the Company reserves the right to determine the manner and means by which we will provide notification to our customers or users of the service. By using the website/service, you agree to receive such notifications. We may use the information you send to the website/service, or through the website/service, to send emails and other messages related to the website/service and your use of the same. We reserve the right to notify you via but not limited to email, fax, text messages or voice, written or printed notices, messages posted to your user account or notices published on movellefitness.com, as determined by the Company in its sole discretion. Notwithstanding the foregoing, the Company reserves the right to determine the manner and means by which we will provide notification to our customers or users of the service. By using the website/service, you agree to receive such notifications. For any personal data and or privacy related questions and/or complaints feel free to contact our data officer on dpo@movellefitness.com

Amendments to Our Privacy Policy

Please note that this Privacy Policy may change from time to time. We do not limit your rights under this Policy without your explicit consent. We expect most of the changes made will be minor. We will post the changes on the service site and, if they are significant, we will send a corresponding notice highlighting them, for example, a notification by email (in the case of certain services).

Contact Us

If you have any questions about our Privacy Policy, practices, or your relationship with the service, please do not hesitate to send an email to: dpo@movellefitness.com

Definitions

Data controller: the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.
Movelle is the services owned by the Fat Panda Ltd. referred to in the terms of service (referred to hereafter as the "Company", "we, "us", and/or "our")
Personal Data: information relating to an identified or identifiable natural person.